A community. A philosophy. A lifestyle.
For the adventurers the dreamers the thinkers & the doers. Vivida is a community. A philosophy. A lifestyle. Making the most of our precious lives. Much more than a brand. Building a global community that has profound impacts on making the world a better place.
because if you don’t live when you are alive, when are you going to do it…?
Vivida is more than a brand. It is a community, a philosophy, a lifestyle. A movement uniting a community of adventurers, dreamers, thinkers and doers with a passion for life and all it has to offer.
The Vivida Lifestyle, with its name deriving from 'Viva la Vida', serves as a daily reminder to be grateful for this precious, beautiful life we have been granted. To remind us that as our lives draw to an end, we want to look back on a life well lived; one in which we acted through love rather than fear. The Vivida Lifestyle is all about chasing your dreams, doing what you love, and living life to its full.
You’ll notice a particular orientation towards Kitesurfing, Yoga, Surf, Wakeboarding in the Vivida feeds. These sports encapsulate what the Vivida Lifestyle is about. They are fantastic vehicles through which one can experience this wonderful world, immersing you into nature’s elements and forcing you to be present in the moment.
The Vivida Lifestyle is by no means limited to these sports. It may well be that some of our customers won’t have ever surfed, perhaps nor are they yogi world-wide adventurers, but all our customers find value in incorporating the Vivida Lifestyle philosophy and outlook into their everyday lives. Vivida hopes to spark a mindset shift, even if only by a little.
Vivida's products are unique because of what they represent. You put on a pair of Vivida leggings and you feel Vivida. You become part of something larger: the movement, the philosophy, the ethos.
Today, Vivida's founder is working on bringing the retail side of Vivida to a stand-alone business that can act as the 'bread & butter' for the business behind the movement; building a team that can run the day to day operations so that he and TeamVivida can concentrate on the bigger picture of Vivida's purpose.
We invite you to join our a journey to live a conscious life doing what we love. The alternative, as David Foster Wallace says, is unconsciousness, the default setting, the rat race.
Blockages that limit us from living our best lives.
The purpose of life is to live it, to experience, to reach out eagerly without fear for newer and richer experience. As humans we limit our full potential due to blockages such as pressure, expectations, plans, pride, fear of embarrassment, fear of failure, fear of not fitting in.
Improve the quality of people’s lives.
Inspire, empower & lift people up by emphasising that we won’t live forever. Vivida helps people make the big choices in life. Almost everything - all external expectations, all pride, all fear of embarrassment or failure - fall away in the face of death, leaving only what is truly important. Living a fulfilling life. This is the #vividalifestyle concept.
HOW IS THE SOLUTION IMPLEMENTED?
There are 3 core Vivida pillars for achieving our ultimate vision of improving the quality of people’s lives.
1 / INSPIRE & SUPPORT GLOBAL COMMUNITY via teamvivida
Create the tools that help people unlock their full, incredible potential. Support a global community of like-minded, passionate individuals that inspire and empower one another to live a balanced, healthy and fulfilling lifestyle doing what they love.
Appoint inspiring, kind, enthusiastic, positive, conscious, friendly TeamVivida ambassadors as role models for the community that personify the Vivida Lifestyle values, spread the good word, and lift up their micro communities in a positive way.
2/ BUILD The best & Most sustainable product
Build the best watersports, yoga & activewear. Eco-friendly products that are built to last, built for adventure, for purpose. Pieces of art that combine beauty and function, serving as tools to empower the Vivida community to pursue their passions.
Making the best product matters for saving the planet. Rome wasn’t built in a day, but we are consciously & proactively moving towards our long term goal of becoming a fully-circular eco-conscious brand. Limiting our ecological impact by building products that last for generations or that can at least be recycled so the materials in them remain in use.
3/ PROMOTE CONNECTION WITH NATURE
Protect our home, protect mother earth. Alongside our goal of becoming zero-waste and fully-circular with our production of product, the Vivida community inspires surf, kitesurf and yoga as ways to connect ourselves to nature and thereby bring us back to the basics of what is important in life.
ENVIRONMENTAL & Social responsibility
Vivida is dedicated to making high quality products that are both ethically and environmentally conscious. They our built for function and tested by kiters, surfers, wakeboarders, windsurfers and yogis from around the world.
Clean fabrics, clean hearts
Vivida’s sustainable fabrics are the foundation of our environmentally conscious, comfortable, high-performance apparel.There is still a lot to do, and we will not stop moving forward, but we are proud of where we are.
Mailing bags 100% bio-degradable
Our mailing bags used at the warehouse are made from a composition of virgin polymer and regran, with a biodgradable additive.They are 100% biodegradable, they can be put into your compost.
Sustainably grown organic cotton
In 2018 we introduced our OrganicEarth range; made at a facility in India powered 100% by renewable energy (wind & solar), made of 100% organic sustainably grown cotton, 95% of water used for the production comes naturally from monsoon irrigation, fabrics are knitted and dyed with GOTS approved chemicals, using low-water and waste processes, certified to OekoTex Class I standards and conforming to REACH.
India : OrganicEarth range.
Taiwan : Wetsuits & Neoprene products.
China : Poncho Towels, Swimwear, Activewear, Water bottles, Reusable Straws, Duffel Bag.
Nicaragua : Freedom Tee range
Austria : Kitesurf stickers
England : Macbook laptop case, biodegradable shipping bags, badges.
Give life to unwanted waste
From 2019 all of our bikinis, activewear, neoprene will be sustainably made using transformed waste (such as plastic bottles, old car tyres). We will also be making a change from recycled plastic bags to plant based biodegradable packaging.
We are working on a natural material for the future of our poncho towels. We are considering bamboo. The process is on-going and we are always looking to improve.
“I made your Vivida poncho towel”
We live in a global world where your colleagues are no longer under one roof. Our team works from all over the world. We foster amicable relationship with the wonderful suppliers and factories we work with. They put love, passion and craftsmanship into every single product. Here is our Poncho Towel team based in Guangdong, China. Child labour strictly prohibited. All of the team is paid fairly. Workers receive regular health & safey training.
“I make your Vivida wetsuits and neoprene!”
Here is our Wetsuit team in Taiwan. Wetsuits are one of the hardest products to produce out of all cut and sew products and we are proud of the love, passion and craftsmanship our team put into production.Our factory is sustainable production and people-orientated and is Worldwide Responsible Accredited Production (WRAP) certified. “SHEICO’s growth is also attributed to its focus on people. We believe that employees are the most valuable assets of the company, therefore we strive to foster a high quality workplace environment and provide comprehensive employee welfare, including education and training. In addition, we regularly holds various employee activities such as sports competitions, family fairs, and domestic group travel. “
High Quality Standard
We put all our passion into developing the best possible products. We test our products with world class athletes to guarantee our products support our community the way we want them to.
We use cutting-edge manufacturing and selected sustainable fabrics with a high quality standard.
‘We need action, not hope, on fighting climate change’
Greta Thunberg realized at a young age the lapse in what several climate experts were saying and in the actions that were being taken in society. It is our duty to use our Vivida voice to inspire positive change in the fashion industry through taking actions in our materials and our supply chain. To protect our home, protect our mother earth.
UNLIKE ANYthing TO EVER EXIST
THE VIVIDA MOVIE
45 minute full length feature movie. As seen at events, retreats and watersport centres all over the world.
The more you involve yourself in Vivida, the more you go deeper and see value in being part of the wave. Vivida is true and Vivida is real, and it is all so very exciting.